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Does a great Headshot really matter?

Does a great headshot really matter? Sometimes people ask me does a great HEADshot really matter that much?  I say Hell Yeah! Gayle has a resume writing business.  She gets most of her clients from referral and on-line.  In personal branding on-line there is a sub-conscious ‘split second’ where someone decides whether they ‘like’ you or not.  Not whether…